The Appalachian State Art Department had nothing to hand out to prospective students at Open House and other events. By creating promotional materials that led these prospectives to the art website, they hopefully could bring better students to the school. I wanted to create something that referenced the website while having a life of its own. The four colors and imagery on the front and back reference the website, while the other imagery has the free-flowing vibe of Appalachian.
Working the chair of the art department and faculty I was able to create a foldable poster, buttons, and stickers.